Alex Platt, better known as audio engineer Plizzy, has yet to reach the peak of his engineering career. Plizzy has experience working with a variety of artist and ensures the artist's musical needs and desires are always met. A sound engineer, is someone who works on the technical aspects of a recording. Plizzy’s first start in music was through instruments in middle school. He played the trumpet, bass guitar and drums to name a few. Plizzy always thought he wanted to record music. His father, Gary Platt founder of both Expression College for Digital Arts and All Bay Music Studios, has been a huge influence on his career. Over time, Plizzy realized that he liked working on the back end aspect of a recording, rather than being the artist on the track. He “decided to try it and become the best at it” Plizzy also has said that he would “rather be a part of 100 people’s career as an engineer.” Plizzy uses the analogy that music can be related to photography, to take a picture is similar to recording a track, and to use photoshop on that photo is similar to having an engineer work on a track.
The journey that Plizzy has taken to get to this point in his life, has been very unconventional but also very rewarding. After graduating high school, Plizzy enrolled in SF State for business and graduated in 2014. Shortly after that he opened a Cannabis Extract Company with a friend of his. The company has only been active for about a year but has already been highly successful. The company, MyChron, specializes in cold water hash extracts and Plizzy’s business partner works on the scientific aspects of the business. Plizzy is an entrepreneur on many levels, he realized that his life plan included engineering and selling Cannabis and that is exactly what he is doing. He also realized that the music industry and Cannabis industry and very well connected. Both industries go hand in hand and networking at the studios has allowed Plizzy to grow his Cannabis company. If these two business ventures weren't already enough, what if I tell you he also owns a clothing company?
Plizzy has been working at All Bay Music Studios for many years and he has helped build the studio and shape what it has become. All Bay Music Studios is a place where people can come together. All Bay is located in the hub of the Bay Area. It does not matter where you come from everything is about the music and the vibe. Plizzy “i love surround myself with people who actually believe they are going to make it.” All Bay has a very positive feel to it, you can feel the magic being created. Plizzy says that he has a “better ear engineering than playing.” You can tell when speaking with him that his passion for engineering and music in general is unimaginable. He truly loves what he does, and he looks forward to the next project and next collaboration. When working with an artist, Plizzy always makes sure the artists, style, wants and desires are clearly heard in the track.
While Plizzy got his start at All Bay Music Studios, it is not the only studio you will find him in. A few months back he was fortunate enough to catch the attention of Bay Area Music Engineer, “Exclusive” who is the founder of Oscillation Studios and Stoop Kids Music Group. “Exclusive” has asked Plizzy to come on board as an Engineer to work with new clients and build up his archived works. Working with “Exclusive” has been a process, but one that Plizzy is glad to be a part of. Plizzy understands that working with people like Exclusive is the next step in his career. Making a name for himself and working with new artists will only help his future. On top of this new venture, Plizzy will also begin teaching at his dad’s new school, Platt Academy. He has a very hands on approach to teaching, which allows for more organic learning.
Plizzy is currently being managed by EvenRights Management. He was first introduced to EvenRights through Co-Founder Crystal Florida, and President Laron Bailey. Plizzy recalls first meeting Laron and the two spending hours talking about music, life and really connecting.
EvenRights takes pride in ensuring that Plizzy has maximum management support at all times. EvenRights Publicist, Cathrine Handlin is in charge of scheduling and keeping Plizzy's calendar organized and functional. The relationship between Plizzy and EvenRights is cohesive and smooth flowing, which allows Plizzy to focus on his art rather than his schedule. Website and blog content are worked on as a team with EvenRight's President Laron Bailey being the brains behind the operation.
On an average day, Plizzy is working from dusk till dawn on one of his many business adventures. He believes that music is therapy and it heals him from the stresses of life. When he steps into the studio, he is just an artist making music. Plizzy likes the idea of being able to support himself with his talents and one day, give back to the community that gave so much to him. Plizzy has a very mature realization that not everyone is going to like you or your work, everything is an acquired taste. He says that “my food might be too salty for you but just right for me.” Plizzy is constantly working, and says that a project is never really finished you can always find little things to change. Over the years, Plizzy has had an opportunity to work in multiple aspects of music, he’s a musician, he’s an artist, but now he is focusing on being an engineer, and one day...Executive Producer.
Meet Rachel Scott!
Rachel is a Bay Area native who studied at the National Holistic Institute for massage therapy and holistic health education. She is unique in her training from Eastern and Western modalities and incorporates both in her practice. She just added Eastern cupping as well. Rachel is a funny, upbeat and giggly lady who has been actively involved in the EvenRights movement in promoting equality, creativity and optimism.
Laron:
Rachel, everything sounds amazing but what's Eastern cupping?
Rachel:
Did you see Michael phelps with the rings on his back during the olympics?
Laron:
Yeeee
Rachel: That is the after effects of cupping! So it is a vacuum cup that goes along the meridians of your body. If Accupuncture and deep tissue massage had a baby, that's cupping. The sunction cups bring all of the toxins to the surface of the body. Benefits include: breaking adhesions in muscle tissue (breaking up knots), increase blood flow, sedate the nervous system (which is great if you have high blood pressure), cellulite, anxiety, fatigue, stiff muscles and rheumatism. You will look like you had a rough night with an octopus for a couple days though, as it does leave round purple/red rings where the cups were placed...haha
Laron:
How do you feel Promoting equality creativity & optimism has a positive change in today's generation. ?
Rachel:
Well I help people everyday feel better in their own skin! It's great getting to connect and meet so many new different people, but all connected by the fact of wanting to improve your body. By promoting good health, knowledge of self, and good energy all together optimism follows. I try to tell people to think of it as an oil change for your body, the longer you wait the worse it gets. Promoting optimistic change in today's generation through holistic health care would be a dream!
Laron:
So what is a Shiatsu massage?
Rachel:
It's an eastern modality that incorporates joint mobilization, circulation, and stretches. It's fully clothed too, so it kinda feels like I'm doing yoga on you without you having to do anything. I would recommend wearing estrechhhhyyyyy pants haha
Laron :Even rights promotes creativity and Optimism being an owner of a brand how hard is it to remain creative and optimistic?
Rachel:
I don't find it too hard because I love what I do. I'm a creative person so I like to tap into that by learning new techniques/modalities to gain more knowledge for my work. As far as optimism, I refer to myself asa “vibe regulator” haha I'm here to make ya feel good, and relax so I always have to be optimistic and regulate the vibe so people can do that.
"Atiya Owens" the 30 year old San Francisco resident and her business brand " Ms.Supper Cosmo" as a beautician has been a great asset to our EvenRights Lauren Lee Collaboration. Her work as a professional beautician has pushed her to understanding how having a positive, equality and creative mindset in life can benefit you financially as well as mentally .
"Today's generation seems to be okay with whatever the trends are and not really that interested in setting them. By promoting creativity and optimism about life/art people can become more happy and when you're happy you smile more".
Even rights promotes creativity and Optimism being an owner of a brand how hard is it to remain creative and optimistic?
"Nothing is built overnight. There is this unseen process of ups, downs, stagnant moments, etc that happens with all brands during the growth phase. I understand the process and look forward to my brand's growth".
Last min changes in our schedule did not allow us to be fully prepared for a new hairstylist for the EvenRights Lauren Lee Collaboration "Ms. Supper Cosmo "was more than extraordinary . The team made this collaboration an exciting and magical experience. When calling on Ms Supper Cossmo's exportise last minute she was at attention and in formation along with the rest of the team. Photographer's production team Milly M, Adam Nesheim, Nathan Oliveria and East Bay Studios .
What are your thoughts on everyone being equal with creativity & optimism but being afraid to believe in them self? Adding, what would you tell someone asking you for advise on this situation?
"We can not be afraid to believe in ourselves, your spark deserves to shine. My advice is to not be afraid to look at yourself and know yourself. To understand you can live doing what makes you happy or live dreaming about doing what makes you happy".
"My creativity has made me better for myself because in order to put a plan in motion you need a start and a finish. You have to be able to see it, to visualize it. Doubt. You know those questions. Am I good enough? Will they like me? I had to remember to believe in me. We are all original and individually we all have something to offer".
